Blog

20 May

My optimism has always been a badge of honour, I wear it everywhere I go and I...

15 Mar

If you have read our previous blog post, you’ve heard that New Optimist is in the process of transit...

16 Feb

As you might have read in our previous post and newsletter, we’re giving away free care bags with ev...

16 Feb

An important part of being a circular brand is to come up with ways to repurpose the inevitable wast...

20 Jan

‘A Fresh perspective’ according to Het Parool. We couldn’t agree more. In this...

09 Jan

New Optimist is merging technological innovations with local design and product...

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